Privacy Policy
This policy applies to information held about clients and prospective clients, suppliers and prospective suppliers, artists, contacts and all other persons about whom 51品茶 Ltd. holds information. By 'information,' we mean personal information about you that we collect, use, share and store.
In this policy, "we," "us," and "our" means 51品茶 Ltd., a company registered in England and Wales with No. 2542729, registered office 5th Floor 143 New Bond Street, London, United Kingdom, W1S 2TP and "you" means the individual to whom the information relates.
What we collect
• your name;
• your contact information such as your address, email address and telephone number;
• your payment details / financial data i.e. your bank name, account number and sort code;
• information related to your attendance of, and interest in, 51品茶 Ltd. events;
• information about you that you give us in person at our events by filling in forms on our site www.halcyongallery.com (e.g. to sign up to our mailing list) or by corresponding with us by phone, e-mail or otherwise; and
• information in relation to your purchase of our art work or use of our services;
• usage data: includes information about how you use our website, products and services (including the data obtained from cookies, web logs and other similar technologies that monitor the use of the site);
• when browsing our site, we collect information, which may include personal data, from your browser. We use a variety of methods, such as cookies and pixel tags to collect this information, which may include your (i) IP address; (ii) unique cookie identifier, cookie information and information on whether your device has software to access certain features; (iii) unique device identifier and device type; (iv) domain, browser type and language, (v) operating system and system settings; (vi) country and time zone; (vii) previously visited websites; (viii) information about your interaction with our site such as click behavior and indicated preferences; and (ix) access times and referring URLs.
How we collect information about you
• collecting information you give to us when you purchase any art work or visit us at our galleries;
• your use of the forms on our website; and
• through corresponding with you by phone, e-mail or otherwise.
What we do with the information we gather
We use your information to:
• provide information about our art work and services to you;
• keep you informed about art work, artists and events that we think you may find interesting;
• carry out our obligations arising from any agreements entered into between you and us;
• communicate with you;
• administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
• keep our site safe and secure;
• comply with legal and regulatory obligations; and
• for security and to check your identity;
• administer our site, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
• deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you;
• use data analytics to improve our website, products/services, marketing, customer relationships and experiences.
Legal basis for processing
Our processing of your personal information is necessary:
• for the performance of contracts to which you will be a party to and in order to take steps at your request prior to you entering into those contracts;
• for the purposes of legitimate interests pursued by us; or
• in order to comply with a legal obligation to which we are subject.
In relation to any processing of special categories of personal data, we will generally rely on obtaining specific consent from you at the time unless there is otherwise a legal requirement for us to process such information.
Legitimate interests
Where our processing is based on the legitimate interest grounds described above, those legitimate interests are: (i) collecting personal information to provide you with a smooth and efficient client experience; (ii) to make sure you receive updated information on 51品茶 Ltd.'s business activities; (iii) to provide the services you have requested; and (iv) for our own marketing and research.
Sharing your information
Except as expressly set out in this policy we will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.
The personal information you provide to us may be shared with third party companies, agents, contractors, service providers or affiliated companies if this is necessary to provide you with our art work or services, respond to your inquiries or for any of the purposes described in this policy.
We may also share your personal information with:
• law enforcement agencies, other governmental agencies or third parties if we are required by law to do so; and
• other business entities should we plan to merge with or be acquired by that business entity, or if we undergo a re-organisation with that entity.
We may share personal information with third parties who provide services for us, for example analytics and search engine providers that help us to improve the site and its use or providers of database, advertising and marketing tools. We select our third-party service providers with care. We will provide these third parties with only the information that is necessary to provide the requested service and we will have an agreement in place that requires them to operate with the same care over data protection as we do.
Your Rights
At any time, you have the right:
• to request access to or a copy of any personal data which we hold about you;
• to rectification of your personal data, if you consider that the information we are holding is inaccurate;
• to ask us to delete your personal data, if you consider that we do not have the right to hold it;
• to withdraw consent to our processing of your personal data (to the extent such processing is based on previously obtained consent);
• to ask us to stop or start sending you marketing messages as described below in the marketing section;
• to restrict processing of your personal data;
• to data portability (moving some of your personal data elsewhere) in certain circumstances;
• to object to your personal data being processed in certain circumstances; and
• to not be subject to a decision based on automated processing and to have safeguards put in place if you are being profiled based on your personal data.
Any request from you for access to or a copy of your personal data must be in writing and we will endeavour to respond within a reasonable period and in any event within one month in compliance with data protection legislation. We will comply with our legal obligations as regards your rights as a data subject.
We aim to ensure that the information we hold about you is accurate at all times. To assist us in ensuring that your information is up to date, do let us know if any of your personal details change at the following email address marketing@halcyongallery.com.
Marketing
Where you are one of our clients or have otherwise agreed to be contacted for marketing we may use your personal information to send you information about 51品茶 Ltd. Events and works of art. You can unsubscribe from receiving them at any time, details of how to unsubscribe will be included on each electronic mailing we send you.
You also have the option of "unsubscribing" from our mailing list at any time thereby disabling any further such e-mail or other communication from being sent to you by emailing marketing@halcyongallery.com.
We will action any opt out request from you without delay.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
We use cookies and pixel tags to track our customers' usage of the site. We also use cookies and pixel tags to obtain aggregate data about site traffic and interaction, to identify trends and obtain statistics so that we can improve our site. There are generally four categories of cookies used on our site:
- Strictly necessary (always on): Required for the website to function and cannot be disabled.
- Preferences and functionality: Improve your experience on the website by storing choices you make about how it should function.
- Statistics: Allow us to collect anonymous usage data in order to improve the experience on our website.
- Marketing: Allow us to identify our visitors so that we offer personalised, target marketing.
How long will we keep your information?
We will only keep the information we collect about you for as long as required for the purposes set out above or as required to comply with any legal obligations to which we are subject. This will involve us periodically reviewing our files to check that information is accurate, up-to-date and still required.
Where we are permitted to send you direct marketing communications we may retain your contact information necessary for this purpose, for as long as you do not unsubscribe from receiving the same from us. If you opt out from marketing, we will retain your information to enable us to respect your wishes to not be contacted for marketing purposes.
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Links to Other Sites
Our website may contain links to other sites, including via our social media buttons. While we try to link only to websites that share our high standards and respect for privacy, we are not responsible for the content, security, or privacy practices employed by other websites and a link does not constitute an endorsement of that website. Once you link to another website from our website you are subject to the terms and conditions of that website, including, but not limited to, its internet privacy policy and practices. Please check these policies before you submit any data to these websites.
Certain features of our site will allow for social networking. You should ensure when using these features that you do not submit any personal data that you do not want to be sent, collected or used by other users, such as profile details or e-mail address.
Complaints
Questions, comments and requests regarding this policy are welcomed and should be addressed to marketing@halcyongallery.com.
If you have any concerns about our use of your information, you also have the right (as a UK resident) to make a complaint to the Information Commissioner's Office, which regulates and supervises the use of personal data in the UK, via their helpline on 0303 123 1113.
Changes to this policy
Any changes we make to our policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our policy.